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Alizarin Design is the inspiration of Ali Daniell, an Associate Member of the Designers Institute of New Zealand (DINZ).

As an interior designer and colour consultant, Ali is passionate about design and colour. After qualifying as an Interior Designer she worked as a Colour Consultant for Resene Paints Ltd for several years.

Ali began her career teaching textiles and garment construction in secondary schools and adult education. More recently she has been a professional tutor for the Interior Design Institute in Auckland, New Zealand which enabled her to combine her passion for design, teaching and inspiring others.

“Ali has helped us tremendously over the last few years with our interior design issues.

The first project she helped us with was a renovation of a 1920s bungalow here in Auckland. We started from scratch and needed a total colour scheme throughout and when we got to the kitchen Ali helped us choose the bench top and unit colour. The project has been finished for some time now but we still love the colour scheme and everyone who visits is impressed with the understated elegance.

The second project was our beach house. Again Ali produced the colour scheme including kitchen and bench top. I did the painting myself and had some trepidation with a few of her choices. The finished result however is superb. The colours reflect the exterior which is native bush and sea and all the rooms feel warm and part of a whole. There are subtle colour changes throughout which help define the spaces without separating them from one another, creating a cohesive and very satisfying home to live in.

Ali has also been an invaluable source of contacts in the industry. The kitchen makers we used for both projects were recommended by her and recently she put us on to a joiner who made some interior furniture for us. Again the results were great.

Ali is always on the lookout for fabrics or furniture that she thinks we may like. Often it is just what we were looking for and it is like having a “personal” shopper working for us.

We have recommended Ali to friends of ours who are also delighted with the results.

I have no hesitation in recommending Ali. She is a joy to work with and you can be confident of a fantastic result.”
Mike Langridge

~ Timeless design is a sound investment ~


Ali Daniell – Interior Designer
Tel:    +64 (09) 524 9233
Mob:  +64 (021) 705 638

Alizarin Design

70 Bassett Rd
Auckland 1050


Designers Institute of New Zealand

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